Rebrand for commercial interiors trade association

Commercial Interiors UK is the new name for the BCFA – the UK’s largest trade association representing the commercial interiors sector.

Its 200+ members represent leading manufacturers, suppliers, and designers – all shaping inspirational commercial interiors internationally.

The rebrand comes after an in-depth strategic review to ensure that this respected trade association continues to deliver high-quality support to its members, addressing the business challenges they face, and in doing so, championing issues affecting the commercial interiors sector as a whole.

As chairwoman, Hypnos’ Carolyn Mitchell led the strategic review, and the resulting brand transformation. She says: “It takes courage to question something people are very comfortable with, but as leaders we have to ensure we are fit for the future. As a trade association, our purpose is to lead, inspire and support the growth and global success of the UK’s commercial interiors community, creating a sustainable future for our sector. To do this we must be relevant, inclusive, and representative.”

Commercial Interiors UK MD Jeremy Stein adds: “We are the only association representing commercial interiors as a whole. Collectively we represent an unrivalled association of businesses and leaders who champion the best of UK interior and product design, and sustainable manufacturing.”

Commercial Interiors UK was formally rolled out on 14th November, when the current BCFA branding switched over. The rebrand creates an opportunity for the association to be even louder in sharing knowledge, education and providing business support in everything from exporting to sustainability.

Accreditation for membership will continue to require businesses to prove they operate ethically and sustainably in the UK. In return, members will enjoy even greater support through knowledge and education hubs, ensuring they have a competitive edge in a fast-changing global sector.

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