Theodore Alexander adds new director of marketing

HIGH POINT — Theodore Alexander, a producer of luxury furniture, has named Alexa Keaney as its new marketing director.

In her new role, Keaney will be responsible for the defining and developing the company’s marketing strategy, including its global marketing activities. She reports to Ed Teplitz, president.

Prior to joining Theodore Alexander, Keaney worked with Baker Interiors Group, most recently as director of marketing. Previously, she also had worked at Greenhouse Fabrics, Klaussner Furniture and A. Hoke Ltd.

See also: It’s all about visualizing the Fit at Theodore Alexander

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